The RAV4 goes all-hybrid – regular and plug-in – for 2026 and the new base model, the front-drive LE trim, will start at $33,350 – including Toyota’s $1,450 destination fee.
Toyota is making a thing of the RAV4’s entry price being $950 less than in 2025, but front-drive is new for the RAV4 hybrid in 2026 – more-expensive all-wheel drive was standard for all 2025 hybrid trims. An all-wheel drive RAV4 LE Hybrid for 2026 costs $350 more than the same trim in the 2025 lineup and is $1,400 more than the front-drive 2026 LE Hybrid.
Still, the new RAV4 is a much-improved vehicle with more standard features, more power, new exterior and interior design and a revised chassis for improved ride and handling. Price hikes ranging from less than 1% for the all-wheel drive hybrid XLE Premium to about 10% for the hybrid AWD Woodland seem more than justified, given the impacts of inflation and tariffs and the higher levels of content in each trim.
We reviewed the 2026 RAV4 last month and you can visit our 2026 RAV4 review to see what we had to say – or to refresh your memory if you’ve already read it.
Meantime, here’s the official pricing for the standard hybrid RAV4 lineup, released this morning. Toyota isn’t revealing pricing for the plug-in hybrid trims until early next year.
All pricing includes the mandatory destination fee – which Toyota and almost every other automaker selling in the U.S. likes to keep separate so the advertised “MSRP” is lower than the actual MSRP-plus-destination that’s the starting point for all price haggling.
2026 RAV4 Front-Wheel Drive
- ’26 RAV4 Hybrid LE FWD: $33,350 –
- ’26 RAV4 Hybrid SE FWD: $36,150
- ’26 RAV4 Hybrid XLE Premium FWD: $37,550
2026 RAV4 All-Wheel Drive vs 2025
- RAV4 LE AWD: $34,750 – $34,300 in 2025
- RAV4 Hybrid SE AWD: $37,550 – $36,995 in 2025
- RAV4 Hybrid Woodland AWD: $41,350 – $37,520 in 2025
- RAV4 Hybrid XLE Premium AWD: $38,950 – $38,700 in 2025
- RAV4 Hybrid XSE AWD: $42,750 – 39,600 in 2025
- Hybrid Limited AWD $44,750 – $42,605 in 2025